Category: Website

Image copyright © Lodian, http://www.everystockphoto.com/photo.php?imageId=2420722

Image copyright © surprise truck, http://www.everystockphoto.com/photo.php?imageId=3892975
This one is tough, and I would imagine that it comes up for anyone that works freelance. Clients obviously can’t afford what you’re charging and they ask for a special rate because they “know people”. Why is this so common? I can give you some examples of where this kind of question does not come up…
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Image copyright ThunderChild5, http://www.everystockphoto.com/photo.php?imageId=2649467
How many mistakes have I made as a freelancer? So, so many... Hopefully, we'll get to cover them all eventually, but let me touch on one that could kill you before you even get started. Please, with any project you're considering, get a deposit before you start any work.
Do you think this is a little extreme? Think you might scare away prospective clients? Well, that's kind of the point. Let's think about what can happen if you don't take a deposit...
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Image copyright lunchtimemama, http://www.everystockphoto.com/photo.php?imageId=896537
I'm not sure where people are getting their information. Is it "common knowledge" that you can start a website that nobody has heard of, sell some banner ads, and retire in the Bahamas?
If that's the case, the common knowledge is wrong. The only way you can sell banner ads is to have a wildly successful website. You know... tens of thousands of hits. That's a few more than your friends and family. It's very, very, very unlikely (like winning-the-lottery unlikely) that you will be able to have a successful, ad-based website right out of the gate.
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